Proud Welding: Sparking pride in welders

WeldPower

Cable Supply

We sell premium welding power cables. These are the heavy-duty cables that power welding equipment. Our target audience is home hobbyists and other professional welders.

This is a very traditional industry but we're proud of the industry. Everyone talks about 4-year colleges like they're the answer, but we believe in the blue-collar, technically skilled worker. We will be supplying the welders with cabling for their machines to get the job done. We want them to feel proud of what they do and take pride in their work. In addition to a logo and website, we want to hire someone to create an illustration that we can use on a sticker to send out with every cable. We imagine these stickers being something they put on their helmets or lunch boxes and feel proud when they see. We want the brand to be an experience and spark pride in their work.