Create a simple and elegant logo for L'ÉCLAIR PATISSERIE

Essen & Trinken

A French-influenced patisserie specialising in exquisite ... The business model is a single-product F&B retail shop that offers a constantly-evolving, wide variety of ... We envision our brand and shop to be simple and classic, yet modern and ... We take a classic French dessert, ..., eclairs, and give it a modern twist with bold flavours and elegant ... Our customers would be anyone who appreciates classic French pastries made from quality ... They would range from college or university students, young to middle-aged working class adults, affluent housewives, corporate clients, event planners/stylists and ... We expect our customers to be...% females,...% ... The shop interior design will reflect modern elegance and constitute very basic, minimalist ... This will allow the colourful, vibrant eclairs on display to ...

We really wish for the logo to be simple, clean and ... We would like to take inspiration from the major European luxury brands such as Chanel and Hermes – they have a very simple word mark and perhaps a highly recognizable crest/pictorial mark (..., the horse carriage for Hermes). Similarly, if you browse the “example logo” gallery that we have uploaded, you will see that many well-known French patisseries in Paris have followed in the footsteps of such luxury ... Patisseries like Pierre Herme, Fauchon, Laduree, Hugo & Victor, all have a very simple word mark, and a simplified mark with initials (..., “PH” for Pierre Herme and “HV” for Hugo & Victor, which is used for the labels on their cakes). Our brand will be L’Éclair by Sarah ... For the logo, we would like it to be separated into two lines: “L’Éclair” on top in bigger font, and “by SARAH MICHELLE” below in slightly smaller ... They do not have to be the same ... We would prefer “L’Éclair” to be slightly cursive but legible, you may also explore intricate and elegant Baroque detailing and font ... If possible, we would like to include a crest/symbol/pictorial mark somewhere above the “L’Éclair” ... We were thinking of an elegant-looking crown, or perhaps a simple Baroque style ... It would be great if you could artistically incorporate our initials “SM” into a nice crest/... We can then use this symbol for our eclair liners and labels, and also on the ... If we are happy with your design, we may consider engaging you on a one-to-one project to design our business cards and packaging boxes as ... We have uploaded a rough sketch of how we want the “L’Éclair by SARAH MICHELLE” to look like, and included an example of a crown pictorial mark that we grabbed off Google ... We trust that you talented designers can improve on this and create a beautiful logo for ... All the best and we look forward to seeing your ... ☺

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