We need to re-design the http://www.tradertraining.com.au site. We are expecting just a homepage concept at the moment from this competition, along with some banners and tiles designed. We also want H1, H2, H3 headings and body copy fonts and colours to be recommended in the design.
The only bits we want to keep from the current site are the 2 seminar logos (to be used in banners & tiles) and the button/ ticket images (which we will use on sub pages, is more so that the site design can match this). These are attached as part of this brief.
We want the design to be 960px wide, centered on the screen, and will be using WordPress for the site.
We want a total re-design, we often use large image backgrounds (see our other sites http://www.acceleratorfund.com.au & http://www.excela.com.au) but are not hung up on this. (A colour, pattern or something else may be used?)
The site sells tickets to 2 financial seminar events - called TradeUp and Super Trader. (we also have another event's info on there but this is not a main focus). These 2 seminars are the main focus of the site, so should have banners or tiles promoting both at the same time on all pages (not in a rotate), probably bigger on the homepage, then smaller versions of the banners or tiles on the sub pages.
Site architecture (pages in the site) will not change from current site, but the navigation does not have to be in the same place or same format.
Our useability guidelines say that the 'tradertraining.com.au' domain should be displayed prominently somewhere, so people know they have come to the right site. But there is no logo or branding for this domain, so if it is used it does not have to be a large focus (we do not wish to keep the large domain masthead on the current site). We want to see some ideas on where this could be put.
We really just want to see some really fresh, different ideas, please do not feel restricted by the current site, this is not a site that we like.
Feel free to ask questions or for feedback, and use placeholder copy.