High level we want to design a website to sell our subscription service of home cleaning supplies. The goal of the website should be to (1) educate customers in a succinct and attractive way about the service and (2) allow customers to sign up and pay for the service. We hope to administer the site through Shopify.
Right now we hope to design a website with two pages:
1. Home page - Includes short product description of the service and a few images/graphics that illustrate 3-4 key product selling points. This page should direct visitors to the sign-up page. Main goal is to pitch visitors on the service and channel them into the sign-up page. (See "How It Works" on Dollarshaveclub.com for an example of what we are hoping for)
2. Sign-up page - Contains images/graphics that illustrate the product offering, pricing, what the customer gets for signing up, and other key service details. The sign-up page should also contain secure payment system, which we intend to manage via Shopify. Main goal is to give visitors information on the service and convert them into paying customers. (See "Get Started" on Dollarshaveclub.com for an example of what we are hoping for)
We envision this website to be designed in a similar way to Dollarshaveclub.com, although it will contain only 2 pages in the beginning. Additional pages may be added in the future.