We are a merchant service company helping integrate all business management tools into one. We work directly with the salon and day spa industry through our POS Software management product helping integrate everything from appointments to a merchants credit card processing. This is where InnerCharge comes in. As an Independent Sales Organization of credit card processing services, we are beginning to branch out of the salon and day spa industry and need a strong professional card that gives the audience a look into who we are as merchant service providers. Our business model reflects the need for our consumers to grow. We know the costs of starting a business and it can be a big hurdle so we build our pricing models to reflect those early struggles. We will only grow with the growth of our customers internally. We are a tech savvy company and look to maintain a 'green' working environment and attitude.
As described in the "tell us about yourself" section, we have focused on the salon and day spa industry. As we branch outside of this market, we are exposed to all audiences that accept credit cards. It could range from an online store selling trinkets to a national department store chain or multi-brand auto sales center. The audience will be professional but should not be targeted to wall-street banker types and the mom and pop shops are great customers of ours.
We need a two sided business card that will be printed on plastic, to resemble a credit card, not paper stock. The corners will be rounded. We like our logo, yet InnerCharge comes across a little cartoony.
Front should be bold that will demand a second look. Money, trust, security needs to be conveyed. We are not afraid of color.
Back will have our contact info and a QR code. Maybe a black stripe across the top to resemble a credit card stripe. The left side being black and as it nears the right side, have the stripe break into particles, similar to our logo.
Likes..Color, Apple (we also do apps), Windows logo, technology and money
Dislikes...Weak, soft, gimmicky, cartoony, insurance, medical or the standard financial look and feel.
We are made up of computer programmers, hair stylists, lawyers, accountants and operations specialists. Our backgrounds cover a wide array and we look forward to what is presented. We will be soliciting additional work in the coming weeks and would love to develop a good working relationship with someone.