Retail company providing products intended to lift the spirit, seeking a modern and organic style. The products are intended to imbue its users with a sense of love, patience, and care for their bodies. I opted for soft, organic forms and colors and a suggestion of a heart in the center of the design to communicate this idea. I also wanted to involve a triangle as an interesting and important part of meditation and mindfulness imagery (the silhouette of a person sitting in meditation, the symbols for chakras, sacred geometry). It also suggests lifting up.