We’re adding five more flavors this spring and are taking this opportunity to try a new label. There is a label for both the container and the lid. As there are multiple flavors of the product the label needs to allow for this without major changes. We’ve included a PDF that has the current label for our existing flavors, Chocolate and Vanilla.
The labels contains some of the requirements as below:
1: Nutrition Label
3: Kosher Symbol, It’s the triangle with CRC inside of it, the word dairy and the number 524 below it.
5: The “Manufactured for” information, the block of text to the right of the barcode
6: Product size: 18 fl oz / 322 g
Additional must haves:
1: The website: breakawhey.com (not .net like the current label)
2: The logo, attached, which to note does not include the ribbon on the current container. So the ribbon is not part of the logo.
3: product description: "all natural high protein low fat low sugar frozen yogurt"
Product attributes that we believe should be emphasized:
The protein content 30g per container
The caloric content 280 calories per container
Organic Cane Sugar
No Added Gmo’s
No Artificial Flavors
No Artificial Colors
No Artificial Sweeteners
The new flavors for mockup, just use vanilla’s barcode and ingredients:
On the current label there is a character by the name of Maxx. Attached in the SVG file is Maxx and his sister Kara. These can be, but do not need to be, used. Use your own discretion
As far as the lid we would think the brand, flavor and protein content should be displayed.
Overall we want a new look. Something different. Thank you for your time.