Project: Tabloid Newspaper, Initial Design & Layout for Tabloid Newspaper, including business cards and media kit. 4 color on most if not all pages. 6-20 pp.
Design to be replicated on business cards, and media kit.
Specifications: Image Area 10 x 13. Need dimensions for 1, 2, 3, 4 & 5 column ads.
Name of paper: The County Reporter
Additional Info for Business Cards:
Richard T. Andrews, Editor & Publisher
P.O. Box 18560
Cleveland OH 44118
Want easy to read, appealing serif typeface for news content. Suggest fully scalable, easily obtainable, readable size font. Headlines, subheads, etc. can be sans serif or serif.
Preferred color palette for design, logo, etc.: Green/Orange/Blue, Purple
Need distinctive design for Section Heads[e.g. Business, Sports, Education, Essential Diversions, etc.]
Paper look should be clean, crisp, attractive, solid, not intimidating to reader. User-friendly to reader. Easy to layout but interesting to look at.
could be abstract but should be forward looking, contemporary, unique, easy to identify for brand association and yet accessible to ordinary citizen.
Could incorporate some reference to geography or topography of Cuyahoga County, Ohio.
Should be replicable in both color & B/W.