Tandem Tea Company was founded by two guys (Charles and Nick) that love tea! Their mission is to spread the love and knowledge of specialty tea by sourcing high quality traditional teas from around the world.
Tandem Tea Company sells organic, speciality, loose leaf tea online. They also sell wholesale and host tea education/tasting events.
Every tea on their site will be outlined to include its unique history, production techniques, brewing guidelines, tasting notes, and the personal reflections of the company founders.
The image of a tandem bike is both "hipster" and "traditional" at the same time. Appealing to both the Millennial and Baby Boomer generations that we are simultaneously targeting.
We own a tandem bike and envision promotional videos of the two of us riding around New Orleans (where our office is located) on the tandem from coffee house to coffee house, exploring the city and trying new speciality drinks.
A tandem bike is also a good symbol for Charles and Nick's partnership. The story of Tandem Tea Company is the story of two lifelong friends working together to build a business from our passion for quality loose leaf tea.
To us, the word 'tandem' has a few meanings and I think they all work within the scope of the business. The idea of two represents Charles and Nick. The idea of things working simultaneously in conjunction with one another represents our menu and how we have expertly curated it to be appreciated by experienced tea drinkers and also accessible and informative for new tea drinkers. Tandem bikes also catch people's eyes/attention on the street and are a fun/unique experience for the riders- just like our brand!
When it comes to drinking tea, we believe that education enhances appreciation. Our tea kits, weekly blog posts, and pop-up events are designed to make the world of specialty tea as accessible as possible.