We are a start up consulting company. We do primarily ruby on rails development and agile consulting. We have created several projects throughout our years and are just starting our own company. We develop web 2.0 solutions rapidly and robustly. Our main websites have been turn-key high traffic public applications. We're looking to be considered as a down to earth firm that is straight with our clients. We like to add a little silliness and wit, but still deliver top notch uncompromising applications.
Our target audience are semi to non-technical business professionals. We want to attract entrepreneurs looking to have their business idea turned into reality. We are also targeting enterprise corporations seeking a web presence or internal tool but not specializing in web technologies. Since we may do a lot of consulting with designers, we are looking for a very catchy design.
We want our logo to include the words 'Alturn' and 'Solutions' as well as a creative, but not overwhelming, brand image. We'd like the image to be recognizable without requiring our name to be inserted in every location. For example, we would like to also use the image with just the letters 'A' and 'S', or no text at all.
We want the logo to feel professional, but not to be dry. We like the web 2.0 look, but we don't want the logo to look too cartoon-ish. We like a modern look. We'd prefer a lighter theme, without looking too pastel. If you feel darker images are more your style, feel free to still submit.
We have uploaded our existing logo, but we are not tied to the colors, abstract image, text placement, font, font size, etc. Use it merely as a reference, but please make it your own.
We don't want the image to be too wide (like one of our example images). And we intend to place the image as the site logo on our page. It must have a transparent background.
This logo will be the beginning of our entire brand. We will be building our site design based on the colors and feel of the logo.