I guess you'd best describe us as a media company, with a core competency and focus on IP communications and emerging technologies like VoIP, IP Video Surveillance and other technology driven communications mediums.
We generate content and comparison shopping tools, focusing on SEO and driving traffic to our affiliate merchants. If you were a consumer in the early stages of researching potential VoIP services for your business, or you needed to buy an IP camera surveillance system for your business, you'd hopefully find our site and learn everything you need to know to make an informed buying decision.
B2C and B2B consumer traffic. Companies or individuals looking for technology products and services.
We actually need (2) logo's, but we'd like them to be consistent and complementary to each other, from an overall branding perspective.
The first logo is for our "corporate identity". The name of our firm is BuyProMedia. The logo will hopefully be clean and perhaps convey a sense that we deal with "technology" and voice/video communications related sites..
The second logo is for the first content and comparison shopping site we are launching, which is called IPCameraBuyer.com. As the name implies, the site will focus on IP Video Surveillance products, mainly cameras.
A few sites you can take a look at to get some industry perspective are http://www.axis.com (a very popular manufacturer of IP Video Surveillance cameras and software), and http://ipvideomarket.info/ (A news site that covers topics related to the IP Video Surveillance market).
The logo for IPCameraBuyer.com should be consistent with the BuyProMedia logo....perhaps use a similar font or color palette. The IPCameraBuyer.com logo might also include an icon or symbology that evoke the subject matter, such as an IP Video camera. What the heck is an IP Video camera you are probably asking? Google it http://images.google.com/images?q=i…=en&tab=wi