We are targeting those clients that require medical procedures from all over the world, particularly US, UK, Canada, France and other French nations, Japan and the Middle East. Our website will be written initially in English but we will be interpreting into the other main languages down the track.
We will also be focussing on attracting Australians from other states to travel and holiday while having their medical procedure performed.
Our clients are most likely middle aged and above, with families, some are in poor health, others will have cosmetic procedures performed so health will be fine. They will mostly be affluent but others will travel for the lower cost compared to having the procedure done in their own country.
They will be heavy internet users which will be how they find us, they will need to be open minded to contemplate travel outside their country, others will be desperate as they can't afford the treatment in their country.