JUST A QUICK THANKYOU TO ALL OF THE IDEAS SO FAR.
IVE BEEN BROWSING MYSELF AND ONLINE WITH OTHER DANCE SCHOOLS... THE DANCE LOGOS ALL FEEL VERY UN PROFESSIONAL AND HOMEMADE AND THESE ARE ALREADY FAR BETTER.. WE ARE NEARLY THERE I THINK
NEW INFO NEW INFO NEW INFO - 1/3/12
Can somebody try and design a very traditional logo - as if it was designed 30 years ago but is being revamped.. to give the business a look of history and experience. For example a remember as a child the logo had a single ballerina in the centre of a vertical OVAL shape. With the words THE KERCHER SCHOOL OF DANCE written around the outside of the oval (inside) like this shape (not the right dance move but the right oval and sizing http://www.google.com/imgres?q=danc…r:10,s:490
See what inspiration that may bring.... think vintage but classical and sharp
A successful thriving business - looking to clean up
A family run dancing school.
200 hundred students + runs through the week/after school hours.
ADMITTEDLY THIS IS A HARD BREIF - MAKING A LOCAL RUN DANCING SCHOOL NOT LOOK CHEESY IS TOUGH - BUT KEEP TRYING - I LOOK FORWARD TO MORE DESIGNS
Age range juniors (4-12) seniors (12-18+)
I want you to concentrate on the Seniors. The school has had a very unorganised but local and freindly approachable feel. I want to maintain its wide and accepting appeal - But broaden the 'initial consumers trust' in the company with smarter, more official branding.
I want to clean it up.
I believe the logo should be something easily identifiable.
It will be used on the WEB. on school uniforms and merchandise.
The school is becoming bigger and a little more uniformed.
I want the design to be something acceptable to difficult teenagers. Something that they might actually want to wear. But still look smart and grouped. I was a difficult teenager - constant trouble w police mainly for graffiti and art crime - But i loved learning - i loved putting on my blazer at my private performing art school (sounds bratty i know) - and I loved belonging to something that was mine, unique and special
There is a sister company which you can check out online. http://www.themusicalkidz.co.uk/ (this is the weekend theatre section of the programme - and a little more relaxed in style)
THE KERCHER SCHOOL OF DANCE. Needs to be taken seriously. Whilst promoting the opportunity of a professional international performing career. But specialises in Dance - ballet/Modern/Tap/Jazz/Disco/National (regional specific dance)
But not scaring the shit out of people just wanting to do it for fun.
We have had many logos developed before - and the above seems to often be ignored. I am going to be tough on making a decision and as you can see from above I am very particular about how it must feel. So please - no half attempts.
Am very excited to see what you can come up with. My information will remain disclosed at this point. But FYI I am helping out my mothers business and was recommended this service by a friend. If the logo is successful there will be many other opportunities to be creative and make money through my contact. Happy New Year - and Happy designing
I will need this logo to be available in all contrast ratios. and formats Ie. PSD - Ai - JPEG - PNG - VECTOR (obviously I'm sure you already know this)