We have a corporate logo but would like a series of sub brands designed.
We need a graphical representation that will enable us to segment our audiences into these relevant sub brands.
The logos must incorporate the existing corporate logo and will need to work in print and web based versions.
(View the corporate brand and find out more about the orgnisation at http://www.activedevon.org. Alternatively, please request our branding guidelines by emailing me.)
The brand must work when co-branded with other organisations and may potentially be developed further in the future to appear on sports clothing to raise some revenue for the organisation – please bear this in mind. As the projects develop and more funding comes on board to deliver new projects, there will be the opportunity of future work.
Our colour pallette is available upon request, however with the exception of the green from the corporate logo, I would not want to restrict you in your design approach by restricting you to our corporate pallette colours. The logos need to be modern bright, bold and clear and should reflect fun, activity, lifestyle, sociable, well-being. They should appear as part of a series.
The logo should be provided as layered PSD, Illustrator AI and eps format and should be copywrite protected.