Harvest Retail Solutions (Point of sale technology) "Harvest to Grow"
Harvest Retail Solutions is a start up. We will sell a web based point of sale solution that is targeted to event or venue based small businesses. Our target customer is small hotels like bed and breakfasts, inns. We also target party centers where they schedule events. Anyone who sells time of an asset can use our system. Our focus will be to use every transaction and every bit of customer data to offer focused solutions to our past customers.
Point of sale companies are needed for every small business. They offer basic technology on old platforms. They overcharge. My company, Harvest, wants to provide a web based solution based on today's platforms where data mining of customer data is key. Any point of sale can ring up a transaction. Harvest will do more and help small business people mine their customer base and transaction logs to produce more sales and more value to the customer. Our tag line is "Harvest to Grow".
We need a logo and some kind of icon that symbolizes our company. The word "HARVEST" is the key and focus. Not "retail solutions". But we think "retail solutions" should be in the logo as a descriptive. Note, the word "HARVEST" has nothing to do with food or the environment. Harvest means intelligent data mining. Our tag line will be "Harvest to Grow". Small business is our target market. Small business means family owned businesses that do less than 1 million per year. We are not targeting large companies. We don't want something "stiff", "Structured". More "fun", "exciting". "energetic". This company knows what it is doing, are experts, enjoy it, and not too stuck on themselves. Hope the above gives you a concept of who we are and what we want a logo to convey. Remember, our customers need to tap their everyday data in their cash register grow their business from what they already know but could not quantify. We will automate their point of sale, then mine the data for more sales.
We have not decided on companies colors. We want something with energy. But no red/black or red/blue. More soft and eye catching then strong and high contrast. It seems green would be a good color since it is the color of money but hey, we will let you decide.
NO STOCK ART. Do not buy art from iStock Photo. We want original work.
We think the "V" in "HARVEST" is interesting and could be a focal point.
Winner must supply Adobe Illustrator CS 3 or later file. Full vector art. No rasters of any kind.
Thanks for your consideration and time. There are so many talented designs from the artists on this site, we can't wait to see how it works out for us.