Looking for an identity package for just Health Shops, a company that sells health products through multiple online stores and catalogs. The design should focus primarily on the corporate logo, but also provide letterhead, #10 envelope, fax cover sheet and business card as the final deliverables. The winner will be selected based upon the logo design.
just Health Shops
We are a company that sells medical and home health products to customers through catalogs and online stores. Each online store focuses on a specific niche. We currently have 4 online stores, with plans for 7 more over the next 9 months. Our current online properties are bedwettingstore.com (specializing in products to help children stop bedwetting), protectivebedding.com (allergy and waterproof protection), vinylbedding.com and nationalincontinence.com (products for adults with incontinence).
This contest is for a logo for just Health Shops – our new corporate brand. “just” emphasizes that we focus on selling health related items. The logo will be used on our corporate website justhealthshops.com and stationery, and represents our corporate image.
IMPORTANT: Six new online stores will be opened that incorporate the word “just”. Our goal and design preference is that all future logos that use “just” use it in a consistent manner – to reinforce the brand image. Since this logo, justHealthShops is the first to be designed, it plays an important role in defining the style that all follow-on logos are designed to.
I will be running additional contests for two new online store logos as soon as this contest is finished and a winner has been selected. The logos for justWalkers.com and justNebulizers.com will be based around the use of “just” from the winning logo here. Contests for the additional stores will follow later this year.
FONT STYLE: clean with the words: “just Health Shops”, using the tag line “stores for life”
FONT COLOR: open to ideas, we like blue and green tones but let us see your ideas
(our current web site is built from a palette of hex values of:
1c8bb5 4ebfe0 b2e9f5 a2b053 e56e38 000000
ICON and ICON Color: open to ideas
OTHER: Open to some 3D effects. The logo may be used like a watermark so prefer that it work in one color/grayscale, too.
RATINGS:We are very responsive and give feedback in a timely manner. Here is an overview of how we are rating this contest. If your work gets 3 or less stars it means your work is not what we are looking for.
1 Star - Wrong direction missing the mark.
2 Star - Has some elements we like.
3 Star - Getting closer, may need revisions or a different take on your design.
4 Star - Your design is being considered.
5 Star - You made the final cut!
- Clean, sharp logo that uses the words: just Health Shops. An icon, other than the text is permitted.
- Use the tagline “Stores for Life” with the logo
- The design of the word “just” within this logo will be something that can be used with other logos that will be developed later, such as “justWalkers.com” and “justNebulizers.com” We will consider this in the winning design.
- A layered PSD file is preferred, but will also accept AI that contains logo, letterhead, #10 envelope, fax cover sheet and business card.
- Font(s) or font name should be included
- NO Clipart, must be original