Since the logo will be used in multiple applications, please ensure it maintains a professional look in both aspect ratios described below.
The logos for our website and for the newsletters should fit in a rectangle about twice as wide as it is tall. (current E-Trader logo attached)
The E-Club logo for the membership cards (current look attached) will need to fit in the same space the current one does (about 160px wide by 220px tall).
The design should be flexible enough to be used for the E-Club website and our printed materials (newsletters, business cards, etc.). In other words, it should look good when printed grayscale. Or, if you like, you can submit a variation that is already grayscale to have more control over the printed look.
The logo for the E-Club should be able to be modified into a logo for the E-Trader. If you have an idea that involves a separate logo for the E-Trader, that might work, but they should definitely look related.
NOTE: The attached files are there to give you an idea of the size and proportions we need for the logos. You don't necessarily want to use them as a starting point.