Many companies in the healthcare, education and more require background checks from the Department of Justice and the FBI of their employees or volunteers. Our business provides a service of taking those fingerprints for other businesses. So, we are primarily a B2B service.
Our target audience will be area businesses in the healthcare and education industries but we will also need a presense that attracts the attention of individuals because while most of our business will come referred from other businesses, some will be people who are just handed a paper and told to get fingerprinted
Something that clearly conveys that this is an electronic fingerprinting business would be the primary goal. This is a fairly simple business but a good logo is going to be key as we are preparing a marketing roll out.
Previous business owner prepared the following web site if you need more to go on. http://www.idlivescan.com