Setting a new precedent in the environmental fashion industry, Dirt LA fuses bold art with 100% earth-friendly manufacturing processes, yielding a revolutionary approach to both organic and luxury clothing. We strives to transform the eco-fashion industry by providing designer collections that infuse complete earth conscious fabrics, processes, and inks with aggressive colors and lines. Using the paintings from famed eco-artist McKenzie, our new approach to sustainable clothing rebels against the more traditional and mundane products and represents the new direction of earth-friendly clothing; basically, meet eco’s colors. Now, men, women, and children can break out of the monotonous limitations of the current green trends and add some identity to their wardrobes without sacrificing style. And, keeping our philanthropic obligations close to our hearts, Dirt LA contributes to various charities, including the Music Cares Foundation and the Grammy Foundation.
celebrity clientele..higher end fashion
words to describe customer: luxury, socialite, essentialist
We are in need of a logo that represents all the aspects of our company:
-and if possible charitable mission
Since our slogan is "meet eco's new colors" its important to stay away from the classic association by using the color green. our pieces have colors ranging from deep purple, rich reds, jewel toned navy and emerald greens.
However, with being bold we still focus on keeping our designs edgy yet not cluttered to cater to the sophisticated expectations of our clientele.
The name of our artist, Mckenzie should be included in the logo as well. It reads as follows: Mckenzie for Dirt LA.
This font that I have included in my sample image for her name "mckenzie" can not change. It is her signature. Please include that in the design.