Logo Design

Draughts Restaurant & Bar

My name is TJ and I am one of the owners of Draughts Restaurant & Bar. My partner and I bought this restaurant 3 years ago and are so far struggling. At the time the restaurant was old, run downed, mis-managed, but had alot of potential. My partner and I thought it would be a great opportunity and challenge for us to bring new life to this restaurant which once was the place to be. Here are some key highlights about our restaurant:

-30 Draughts on beer(Selection is the best in town, people come here for our great beer chocies)
-Known for our beer selection, pizza, wings and electic italian food
-20 HDTV plasma tv's
-Known for watching all the sporting games
-Home of CLU college students
-Family friendly
-Family Business

We want to be that great place that is family friendly but very community driven. We want to be better than our competition like bj's restaurant, yard house, lazy dog cafe. We are not a corporate business and like to show people the difference in service, food quality, managment, etc. We know we are better overal except we don't have the marketing dollars or the big team like the big chains do to drive that heavy traffic.

Our restaurant right now caters to an age group of 5-45. We ideal would like to target to familes as well as the 21-45 crowd. The drinkers for are in college, the corporate guys who like quality food and drinks after works, and the 30's who are looking at picking up beautiful women at the bar. We are in Thousand Oaks a bedroom community with many well off people. There are alot of familes, but also many single people in various age group ready to mingle. There are many cougars, with kids that are brats and will jump up and down on our furniture. At the emd of the day people think we are a quality sports bar with food better than most high end restaurants. Our goal is to keep stepping up our restaurant into a casual upscale enviroment. Some of our bar competition in the area is lady face, sunset terrace, pikey's pub, please see there website.

Name: Draughts Restaurant & Bar
Please include Thousand Oaks somehwere in the logo. Thousand Oaks people love to see Thousand Oaks on different things. This will also help me when I put the logo on the website, pint glasses, t-shirts, pizza boxes, etc.

Logo Colors -Black, Silver/Grey, Red, White, and possibly a bright accent color of your choice if needed for flare.

Upscale casul logo, we want the logo to be a some what high end, but fun for all. We don't want the logo to look like a typical pizza pizza place logo.
It should incorporate beer(draughts) and pizza, if possible. Otherwise, atleast draught handle. We are a sports bar that specializes in high quality microw beers (we have 6 that are brewed strictly for us by Firestone Beers), not coors light, pizza, electic food(Seared Ahi, Pizza,wings, salads, fresh tuna, sliders, pastas, burgers/sandwiches - see yard house menu for comparison). buffalowildwings and lazydogcafe have a decent logo. Simple high-end casual