We are an escorted premium, luxury escorted gay tour company based in Australia.
Our company, Grundi, is to become a brand name with multiple businesses coming off of the main brand. The first of those brands is Grundi Tours. It is important to us that we maintain the same logo of "Grundi" throughout all of our companies. The next brand will be "Grundiwear" which will be a male underwear and swimwear shop.
We are a youthful, energetic and "sexy" company that wants that image and feeling to come across. We endeavour to provide an exciting environment for our clients to meet, mingle and discover the world together. We are a risk taking and edgy business that prides itself on amazing customer experiences with local and professional knowledge.
We want to stand out from the crowd and be a market leader in what we do. Conservative and safe is not us and our website which is being developed now is mainly comprised of full screen images that are captivating to the eye and invoke passion and excitement for travel.
We are a web based business that will be using the logo on our website and on brochures that will be printed. We will also be putting ads in magazines and printed material.
Some words to describe us are: edgy, funky, exciting, youthful, passionate, adventurous, risky, explorers, premium, luxury, tour company, travel just to name a few.
The gay traveller and his or her friends. Our tours around the world are designed to provide an exciting environment for the gay traveller to explore the world with friends.
Our audience is primarily the professional male and female between the ages of 18 and 40. They like to travel, socialize in large groups and enjoying premium products and experiences.
Our audience will be couples, friends and single individuals wanting to travel and explore the world with like-minded people.
Many of our tours revolve around parties and events, so we are looking for people who enjoy a good party and being others.
They are adventurous, youthful, full of life and like boutique and premium travel products.
They also have money to spend as our tours are premium, luxury tours.
We have no requirement other than the fact that we want the "Grundi" aspect of "Grundi Tours" to be a design and brand logo that we can use in the future for other companies. The closest thing to what we mean is like Richard Branson's "Virgin" logo that is used in all of his businesses.
Attached are a shots of our website in the process of being developed.
Please feel free to use your creativity as this is what we are looking for. You guys are the experts!