Working on branding the joint.
Pizza and beer lovers!
The propietors vision: Think of the St. Paulie's girl. Have her facing left but looking back at like 45 degrees over her right shoulder. She needs to hold a pizza in her left hand and a big pitcher of beer in her right hand. She needs to be young and attractive and busty but not like Pam Anderson. Also, she needs to be modest by wearing a tee shirt and have pig-tails.
Or something different. Whatever.