Shirtoo.com will be offering an online and retail custom embroidery/printing on t-shirts and other clothes.
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Large companies need to take this logo seriously but it must be appealing to a more trendy audience as well.
So it needs to be clean/fresh/web 2.0 with a unique symbol that stands out by itself and could be re used on tags.
Clean and fresh logo appealing to professionals
Leave space for a tagline not decided yet but you can put `Custom embroidery & Printing`
Use a symbol easy to remember, unique
Logo must could be used vertically or horizontally
Symbol could be by itself and people would recognize the brand
Logo will be for website but also used on other materials